Partner With Us
We’d be delighted to welcome you to the group of businesses already partnering with Beverley Racecourse and taking advantage of the opportunity to reach our c120,000 annual visitors across our portfolio of racedays and non raceday events.
We’re an influential and iconic venue, the only one of its kind in East Yorkshire and offer superb opportunities to reach an engaged and diverse local audience via a really exciting medium. We have a range of partnership packages and take a tailored approach to help you achieve any specific objectives. Assets include live activation, digital channels, on-the-day advertising and direct communication with customers.
We also have superb hospitality, networking and conferencing space available should you wish to extend your association, and a commercial team dedicated to ensuring you get the most out of your investment.
Our multi-channel sponsorship packages have been developed to meet a range of objectives, from a subtle year-round racecourse wide presence to full raceday takeovers with street team. With starter packages costing less than £25 per raceday, there is a level to suit every budget.
The packages are the start point only and we’ll work with you to shape each package to achieve your specific objectives; recent client partnerships have included:
- Product launch
- Profile raising
- Fund raising (charity)
- Client entertaining
- Advertising products or services to a targeted local audience
- Brand activation
For a copy of our Partnerships brochure, contact Kate by email or on 01482 867488.
If you want to promote a business or service to an engaged local audience, we’ve numerous advertising opportunities across a range of locations. Book a season-long spot, or pick and choose from a variety of different race meetings depending on your target audience.
- Parade Ring; the heart of the course and used throughout a raceday
- Trackside banners where all the action takes place, usually picked up by Racing TV
- Big screen/CCTV advertising; either static or video ad showing on the big screen and throughout all bars, restaurants and boxes
- Racecard advertising; book a half or full page in the official guide to the day’s racing
- Bathroom door advertising; hundreds of bathroom door sites available throughout all three enclosures
- Website advertising; advertise on our website with over 100,000 hits per month.
To book, contact Kate by email or on 01482 867488.
Nothing quite compares to a day at the races, when it comes to entertaining clients. The perfect aspirational yet relaxed environment, an afternoon in private hospitality offers you an an unrivalled length of time with your guests in beautiful surroundings, with plenty of talking points to keep the conversation going.
As well as a range of fine dining options, we can organise numerous extras to delight your guests; a tipping talk before racing starts, take-home goodie bags from a local chocolatier, a behind-the-scenes tour and the chance to rub shoulders with well-known trainers and jockeys during a visit to the Parade Ring are all popular additions to a day.
Visit our Dining & Hospitality page to find out more.
We work with some outstanding partners. Find out more about them below.
Racing TV is Britain and Ireland’s premier horseracing channel, responsible for streaming all our racing via live channels and on-demand. The channel broadcasts in stunning 1080i high-definition and covers 37 of Britain’s racecourses and all 26 Irish racecourses, showing over 8,000 live horse races, with 90% exclusive to Racing TV. Our partnership with Racing TV includes on-site advertising, brand activation and ticket offers to their database.
Bond Int. have been selling tyres since 1966 and have built up an extensive knowledge of the wholesale tyre market. Quality tyre brands at the most competitive prices are combined with cutting edge technology to give customers the all round package. We have worked with Bond for over 10 years, mainly focusing on a multi-channel on-site presence, including the unmissable Hurn Bar roof banner!
William Jackson Food Group
Proudly started in Yorkshire, where William Jackson first opened his original shop in 1851, the William Jackson Food Group is a sixth-generation family business responsible for a range of household favourites, from Aunt Bessies to Jacksons Champion Bread. We’ve worked with William Jackson for nearly ten years on product promotions such as Yorkshire Pudding eating competitions to large-scale entertaining on a raceday.
Flemingate Shopping Centre
Flemingate Shopping Centre is Beverley’s newest shopping and leisure complex, home to luxury Debenhams store and independent retailers such as Verb, as well as dining experiences Sumo Pan Asian and Estabulo. They have been our headline partner on Ladies’ Day for the past two years, including brand activation in the form of the Flemingate Most Stylish Competition.
The Journal is a glossy society magazine produced by Hull Daily Mail for homes of distinction in the region, and have been media partners on our flagship event Ladies’ Day for over 25 years. Look out for popular features such as Downey’s Diary and features on the most iconic local bars & eateries, days out and shopping destinations.
D&P Haulage specialises in the speedy distribution of consignments across the UK and Europe, serving Hull & York for deliveries from 1 pallet to full loads. Our partnership with them includes some very high-impact raceday product placement.
Industrial Racking Supplies
Built up by hands-on Chief Exec Bob over 25 years, Industrial Racking Supplies is the UK’s largest stockist of ar racking, longspan shelving and pallet racking, handling large and small-scale projects. We partner with them on a full raceday takeover.
Horses have raced in Britain for hundreds of years, but it was not until the second half of the 18th century that the sport began to be properly organised and regulated; enter Weatherbys who now oversee almost everything from passporting to printing racecards. Weatherbys are kind enough to support the racing here, covering race sponsorship and advertising on site.
Brian Yeardley Continental
Brian Yeardley Continental is a family owned business established in 1975, operating from its Head Office in Featherstone, West Yorkshire. This is the operational centre for one of the most advanced fleets of international mega trucks and trailers in Europe. Brian Yeardley, himself a keen racehorse owner and has partnered with us for over ten years on product placement.
Make an enquiry
To enquire about any of the commercial opportunities at Beverley Racecourse, simply send us your details below, and someone will be in touch.